What if I tell you, by creating a website/webapp you can fulfill the requirement of having mobile application. Yes, that’s true, the concept of creating such an app is called Progressive Web Apps. They called it Progressive because it builds with the core principle of Progressive Enhancement.
In this article we will talk about some benefits, awesome statistics, and main components that make your web app a progressive web app.
What is Progressive Web Apps?
It is an application which does not required any installation. It starts action from the very first visit of user to the website. As user interact with it more and more it become more smooth, fast, and powerful too. If user don’t have network, do worry it will still work, it also sends relevant push notification to the user. And yes, user will have icon on home screen to start using it. This is progressive web apps which make you fall in love with it.
Now, if you are looking for benefits of creating Progressive Web Apps than you should read my previous article here at http://code4developers.com/benefits-of-creating-progressive-web-apps/
Why Progressive Web Apps are talk of the town?
In 2017 lots of businesses canceled their strategy of mobile only business to web. I still remember the day when Flipkart started “BIG BILLION DAY” sale in India to promote its mobile app only strategy and were giving discount on the purchase from App only, and I was the one who bought pair of shoes. Then Flipkart comes up with the Progressive Web Apps and everything changes. Let’s see some interesting statistics (source: https://www.pwastats.com) of some famous websites which are getting benefit from Progressive Web Apps
Flipkart: Flipkart’s PWA is driving 50% of its new customer acquisition. Nearly 60% of visitors to the PWA had previously uninstalled the native app primarily to save space.
Twitter: Twitter Lite saw a 65% increase in pages per session, 75% in Tweets, and a 20% decrease in bounce rate, Twitter Lite loads in under 3 seconds for repeat visits even on slow networks.
AliExpress: AliExpress improved conversion rate for new users by 104% across all browsers, with 2* more pages visited and 74% more time spent per sessions.
BookMyShow: BookMyShow’s PWA takes less than 3 seconds to load and increased conversion rates over 80%. The PWA is 54* smaller than Android and 180* smaller than iOS app.
OLX: OLX experienced 250% more re-engagement using push notifications and 146% higher click-through rate on ads. The PWA takes 23% less time to interactive resulting in 80% lower bounce rates.